ABOUT RENALDO ROWEL
Renaldo Rowel’s clothing company, Real True Leaders, is all about spreading positivity and building confidence—it’s not just a t-shirt, it’s a lifestyle. Real True Leaders currently largely serves African-American men in the Bay Area, selling custom designed, high quality t-shirts, hats and hoodies with positive messages of leadership through actions & active wear. The brand is rapidly growing, moving beyond social media into pop ups and community events, and expanding into women’s and working class professional wear.
ABOUT CITIZEN FILM AND BLACK ENTREPRENEURSHIP
Many black entrepreneurs in the Bay are committed to creating spaces that keep dollars in their neighborhoods and lift up their communities. Sharing powerful, authentic stories of these entrepreneurs’ work—their dreaming, striving, overcoming challenges and celebrating achievements—is essential to supporting their successes and to manifesting a collective, community-centered vision.
With the support of our partners at San Francisco’s Office of Economic and Workforce Development and The Dream Keeper Initiative, Citizen Film collaborates with Black business owners to tell their stories in creative ways that make a community-building impact.